1 Magnificent Stock That Turned $10,000 Into $2.7 Million

The artificial intelligence (AI) boom has lifted Nvidia to new heights. The “Magnificent Seven” stock has soared 27,310% in the past 10 years, making it one of the world’s most valuable companies.

But there’s a much smaller business that has performed even better. I’m talking about Celsius (NASDAQ: CELH). This beverage stock has skyrocketed 27,360% in the past decade (as of June 25), turning a $10,000 investment into a jaw-dropping $2.7 million.

Let’s take a closer look at Celsius’ meteoric rise to becoming a $13-billion business today. Then by viewing things with a fresh perspective, investors can assess if the stock is a smart buying opportunity.

Energizing growth

If you see a stock that has skyrocketed as much as Celsius has, it’s worth taking the time to figure out what factors led to such a strong performance. In this case, it shouldn’t be a surprise that the key driver of Celsius’ ascent has been incredible sales growth.

Behind only Red Bull and Monster Beverage, the business has become the third-largest energy drink seller in the U.S. In 2023, Celsius reported revenue of $1.3 billion. That figure was 102% higher than the year before. And it represented an impressive 25-fold increase from only five years ago.

While the broader non-alcoholic beverage industry might be extremely mature, the energy drink category is registering faster growth. Perhaps consumers aren’t interested in drinking sugary beverages as much as they were 10 or 20 years ago. Or maybe there’s simply a heightened focus on drinks that are supposedly healthier for you.

This is what Celsius aims to be. By marketing its products as functional beverages that have certain health benefits, it has steadily gained consumer mindshare. Any consumer-facing brand should strive to do just this.

Celsius has also benefited from getting its drinks in front of more customers. This means expanding its presence in various retail settings. The business is also finding tremendous success on Amazon, an extremely popular e-commerce site that gets billions of visitors each month.

And with the help of PepsiCo, which is…

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